Thursday, March 22, 2007

Flip...a new teen social network designed to get teens to create messaging

I have recently started using some new technologies. Some are and related. Others are just fun things I stumbled across.

This is one of my new favorites. Designed by the Conde Nast people for teen girls. (Conde Nast publishes, among other print publications, Teen Vogue.)

It uses the Flex technologies created by Adobe/Macromedia and helps encourage lots of creativity. We'll be trying to harness some of that creativity by channeling it into the creation of public awareness messaging, designed by the teen users.

While nothing online that is interactive is totally safe, this one does it better than just about everyone else.

The secret, as I have always said, and all other parents and teachers know, is to keep young people engaged in something fun and meaningful to them. The busier they are doing good things, the less likely they are to act out, get into trouble and take risks.

If you are a teen girl, have a teen daughter or teach teen girls, you may want to check it out. Then stand back and see what happens. I suspect we will all be pleasantly surprised at how the Web 2.0 technology and model can get teens engaged, especially if someone is watching. I can assure you, the good people at Conde Nast and are watching, and listening and empowering.

my 2 cents.


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